Finding Your Graphic Art Career Niche

There are probably more specialties within the graphic art field than you knew. Find out which one suits your talents..

Career Specialties

A graphic art career can take many different forms. As you gain experience in the field, you may decide that you want to focus on a particular area or specialty. Here are a few graphic art careers to consider: 

  • Advertising Designer / Commercial Designer – Graphic designers who find employment in the advertising arena may find that business and marketing knowledge, in addition to design skills, will come in handy.
     
  • Animator – Integrated with traditional graphic design elements, animation can be a powerful communication tool. According to the U.S. Bureau of Labor Statistics, graphic designers with animation and web design skills will have the most job opportunities over the next few years.
     
  • Art Director – Art directors coordinate all the parts and people involved in a project in order to maintain the quality of the final product or publication.
     
  • Desktop Publisher – These graphic artists design the layouts for small publications. They take the text and the graphics and organize them so that they are attractive and make sense.
     
  • Illustrator – If you want to focus on drawing, painting and creating computer-generated artwork, consider a career as an illustrator.
     
  • Production Artist – Desktop publishers, production artists work on layouts for publications. However, they generally work on large publications under the supervision of art directors.
     
  • Web Designer – Career opportunities for graphic designers with web design skills are on the rise. As a web designer, you will integrate your traditional graphic art skills with web technology.

Start a Graphic Art Career

If you're ready to start a graphic art career, getting your education will put you on the track to success. Find graphic design schools in our directory, and request information about programs that interest you.